How to Design and Customise Uniforms for your Business

Personalised uniforms are a key aspect of a professional business image, contributing to brand consistency, customer trust and team unity. Designing work uniforms that reflect your brand identity requires careful planning and attention to detail – but the rewards are endless. Here’s Teesh’s top tips on how to create well-designed custom uniforms.

1. Align Design with Your Brand Identity

The first step in customising uniforms is to ensure they reflect your brand’s values, image and overall aesthetic. Specific colours, logo placement and garment style should all align with your business’s image. For example, a modern tech company might opt for sleek, minimal designs in neutral tones on heavyweight blanks, while a vibrant retail brand may choose bright colours and bold logos on breathable and durable fabrics.

2. Choose the Right Customisation Technique

When it comes to branding uniforms, you have options like embroidery, screen printing or digital printing – or even a combination of methods! Embroidered logos are ideal for projecting a premium, long-lasting image, while screen printing is excellent and more cost-effective for larger volume orders. For intricate designs and/or named garments, digital printing offers greater flexibility and detail.

Sometimes, simple is effective. Here’s an example:

3. Prioritise Functionality

While design is important, your uniforms must also be functional. Consider the practical needs of your employees. For example, customer-facing roles may need on-trend yet comfortable garments, whilst warehouse workers will prioritise functionality and durability. Customise uniforms that not only look great but also serve the practical demands of the job.

4. Invest in Quality

The quality of your uniforms reflects the quality of your brand. Cheap, low-quality materials may be appealing to opt for, but they may also deteriorate quickly, impacting the overall company image. Similarly with print methods, there are options which are suited to different wash cycles, lifestyles and individual needs. Browse printing services to see which method is right for your custom uniform. Invest in durable, high-quality fabrics to ensure long-lasting uniforms that maintain their professional look. 

Explore the right print method and location…